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STRATEGIC
BRAND MARKETING CONSULTANCY

Seeking a strategic Brand Marketing consultant to help grow your business?

We achieve marketing success by identifying and filling your customer needs.

The most effective strategic marketers use deep customer insight to drive segmentation, targeting, positioning and offering development. This ensures that marketing plan development is grounded in marketplace realities to best meet customer needs.

DigiBrands marketing strategy consulting services include market assessment, “STP” framework development (i.e., Segmentation, Targeting and Positioning), and marketing plan development.

DigiBrands marketing consulting services comprises of the following:

Market Assessment

Market assessment is designed to ground the team on the business and confirm key issues to address during the consulting engagement.

Market Segmentation

Drawing on internal workshops and market research, segmentation ensures a market-driven approach to strategy and plan development.

Target Marketing

Target Marketing defines the most attractive segments, based on size, growth, benefit orientation and internal fit to pay more attention to.

Strategic Positioning

Strategic positioning results in the most relevant, differentiated and credible expression of the core offering.

Marketing Plan Development

Marketing plan development includes marketing mix definition,along with customer acquisition and retention details.

Market Research

We obtain deep customer insight which is the platform on which marketing strategies and plans are developed.

Our marketing strategy consultants employ a disciplined approach and a broad spectrum of analytical tools in mapping customer needs to marketing requirements, and then aligning the offering with target customer requirements. The end result is improved performance, as demonstrated through our clients’ increased sales, effectiveness and revenue.

Why Marketing Consulting from DigiBrands

Outlined below are a few of our strengths:

  • Top marketing consulting firm with a proven track record

  • Focus on establishing marketing objectives, strategies and plans

  • Full set of marketing consulting services, integrating offline and digital marketing

  • Strategy consulting team experience encompasses business strategy, market research and agency skills

  • Complete marketing consulting services, from brand strategy through strategic marketing plan development and implementation

Anticipated Strategic Marketing Firm Benefits

While marketing consulting cases are different, typical benefits include:

  • An internal and customer-informed brand vision to serve as a touchstone for the organization

  • The optimal brand positioning designed to maximize target relevancy and competitive differentiation

  • Messaging concepts designed to align with the positioning and improve brand image

  • Brand identity development, including the creative brief and look & feel concepts to define the brand strategy