The most effective strategic marketers use deep customer insight to drive segmentation, targeting, positioning and offering development. This ensures that marketing plan development is grounded in marketplace realities to best meet customer needs.
DigiBrands marketing strategy consulting services include market assessment, “STP” framework development (i.e., Segmentation, Targeting and Positioning), and marketing plan development.
Our marketing strategy consultants employ a disciplined approach and a broad spectrum of analytical tools in mapping customer needs to marketing requirements, and then aligning the offering with target customer requirements. The end result is improved performance, as demonstrated through our clients’ increased sales, effectiveness and revenue.
Outlined below are a few of our strengths:
While marketing consulting cases are different, typical benefits include